All modern websites are built with CMS’s. Content Management Systems allow the separation of code from content and look and feel – colors and layout. They also allow the average person with minimum guidance to update and add content without development costs....
The Buying Cycle and Long Tail Keywords
Understanding The Buying Cycle If you understand the buying cycle, then you will know where to focus your marketing dollars. The Buying Cycle refers to the process that most people go through before they make a purchase. Discovery The person discovers a new product or...
How Should A Small Business Participate in Social Media Affordably?
The issue with Social Media Marketing is that there are so many social networks that could drive sales, how do you know which ones will work for you? ... And, how do you find the time to do it effectively? The Social Media world is dominated by a few, very large...
What Should Your Expectations Be With Social Media Marketing?
The results you achieve with Social Marketing is partially dependent on your business type. If you are a B2C, then you will probably have a greater return on your investment than a B2B, due to the nature of Social Marketing in general using EDDM.US can also help you....
Are You Promoting Yourself & Your Business Weekly?
We are 3 weeks into a new year. How many of us made a promise or resolution to do more to promote our businesses this year? ... Are you doing it yet? There was an old saying in business that said you should spend at least 10% of your income on advertising and...
The Importance of Video On Your Website
Probably the most important thing you can do for increasing conversions - leads, phone calls, forms filled out - on your website, is to add videos to each of your main pages.The videos DO NOT need to be New York 5th Avenue productions with all the glamour of a...
How Well Did Your Business Do This Year?
It's that time of year where I always look back over the past year and analyze what happened in my business, as well as my life. The standard questions are usually: Did my business grow this year - in terms of overall sales and number of clients? If it did, what was...
Google Adwords – Automated Rules Adjustments are The Best
Google has a tool that will automatically adjust your ppc keyword costs, based upon a rule that you create and perform this task either daily, weekly or monthly. The adjustment can be based upon a very large number of things that you create. For instance, you can have...
Gmail Compose Window – Get It Back
If you are like me, and thousands upon thousands of other people, you love your Gmail or Google Apps email, but you absolutely hate the new Gmail compose email. Well, there is a solution. It's called Retro Compose for Gmail - and it's easily installed on Google Chrome...
Good Article on How to Increase Traffic with Facebook
https://www.webpronews.com/facebook-posting-more-frequently-increases-referral-traffic-by-over-80-2013-10